Revenue Road Map

Our Revenue Road Map is a detailed and actionable plan that identifies opportunities for your business to aggressively grow your top line.

It is designed to inspire 4 key outcomes:

1. Optimised digital marketing
2. Revenue growth through digital innovations and value adds
3. Revenue growth through identifying strategic acquisitions
4. Increased business valuation multiple to amplify the value of revenue growth

The road map has a fixed scope of work, a fixed price, and can be delivered in under 1 month.

What Will It Do For You?

You’ll increase your exit valuation exponentially by increasing both your valuation multiple and your profitability to which that multiple is applied.

1. Revenue Growth Is Multiplied In Exit Valuation

Let’s say your business is likely to sell at a 2x EBIT multiple, and you’re currently achieving EBIT of £250k. If we can grow your EBIT by another £50k (20%), that will add £100k to your exit valuation.

1. Revenue Growth Increases The Valuation Multiple Itself

Businesses that are larger, tech enabled and experienced in M&A open up new pools of buyers which will increase your valuation multiple.

E.g. Improving your overall operational efficiency might increase your ultimate exit multiple by 0.5x or more.

If growing your EBIT from £250k to £300k moves you into a new buyer pool, your exit multiple might increase from 2x to 2.5x, which would mean that a £50k increase in revenue results in a £250k increase in your exit valuation.

And between now and when you do sell, there’ll also be more cash available for dividends, salaries etc.

Who Is It For?

The Revenue Road Map has been designed specifically for small and medium sized businesses with the following characteristics:

• Motivated to achieve rapid value creation
• Historic reliance on organic revenue growth
• Lack of experience with digital marketing, technology and M&A
• Trading for 10+ years
• £1-50M Revenue
• Profitable

What Makes the Revenue Road Map So Effective?

There are several moving parts that all compliment one another:

• By leveraging digital marketing techniques you will acquire more customers more efficiently
• Product innovations and value adds can mean more revenue can be earned from old and new customers
• By growing through acquisition you can leverage gains from digital marketing and innovations even further
• Your larger, growing business is likely to attract a high valuation multiple, which has a profound impact on your business valuation

What Will It Cost?

Time & money